MyWheels market leader in Dutch car sharing market

The car sharing provider strengthens its position in the Amsterdam region with the acquisition of shared car spaces from ConnectCar. Until recently, ConnectCar offered nearly 300 shared cars - and therefore shared car spaces - in Amsterdam, Haarlem, Zaandam and Diemen, among others. These shared areas are now making way for the MyWheels (electric) fleet. CEO Karina Tiekstra: “Many conveniently located places are now being added in the Amsterdam region, making MyWheels the largest provider of shared cars in the Netherlands.” ConnectCar customers will have the opportunity to join MyWheels at a discount in the coming period.

In 2021, MyWheels already joined forces with car sharing start-up Juuve, which led to a strengthened position in Rotterdam and Utrecht, among others. Shared mobility is becoming increasingly popular, especially in large cities: shared cars have become an indispensable part of the streetscape. The younger target group in particular embraces the mental shift from possession to use. The advantages of sharing - think of lower costs and no hassle of owning a car (maintenance, MOT, etc) - weigh heavily for them compared to owning their own means of transport. The fact that MyWheels makes electric driving accessible for affordable prices has also contributed to the recent growth.

MyWheels is convinced that only 1 million cars are needed to keep the Netherlands mobile. Each shared car saves 11 privately owned cars. In this way, the provider creates more space on the street and makes an important contribution to CO2 savings.

The strong growth of MyWheels has led to a reduction of 22,500 cars on the road in 2021 alone. That corresponds to 55 football fields in space savings due to fewer parking spaces on the street. In addition, 1,500,000 kg of CO2 has been saved, which amounts to about 60,000 trees. In this way, MyWheels makes it easy for the whole of the Netherlands to contribute to a better climate and more liveable cities.

In the coming years, MyWheels will mainly focus on liveable cities and electric driving. To this end, the Dutch provider works closely with municipalities and its own community. Tiekstra: “It is becoming less and less attractive to own a car, partly due to the high parking pressure and crowds in the city. In addition, old and polluting fuel cars are already banned in several cities. If people can make use of a shared car within walking distance, their own car is no longer really necessary.” Most of MyWheels' shared cars are also closely monitored by so-called key figures; these are loyal MyWheels users who keep an eye on things and act as ambassadors for the neighbourhood.